Founder of the Comptoir Français du thé ®
Master Tea Blender
CEO of import-export tea company
World tea sourcing
Tea educator and speaker
It was during my apprenticeship with a German tea importer that I discovered the various facets of working in the tea industry, from provisioning at the source all the way to creating various tea blends and going through countless tea tastings.
In the early eighties, I decided to open a tea shop in Bordeaux.
A few years later, I founded a trading company specialized in sourcing and importing teas directly from various tea producing countries, created specific tea blends targeted to retail shops.
The merger of both my tea businesses, the retail tea shop and the trading company under one brand « Comptoir des thés Français,» resulted in the company being acquired by the SALBA group in 2004.
Since 2010, I have been, as a freelance tea consultant, helping executives in their business development needs, training, education, innovations, creation of specific tea blends making sure they benefit from my expertise that covers both in-depth pieces of knowledge of tea products and the challenges of tea purchasing at source.
This broad experience has made me realize the lack of structure in tea knowledge transfer within the tea industry and, in parallel, the strong demand from consumers, future tea vendors and hospitality industry professionals for real tea knowledge and expertise.
It is a with great commitment that I will be dedicating myself to tea education, particularly in the United States and Canada.
Copyright © 2023 ITEI - All Rights Reserved.